With its charm and incentives, Newfoundland is becoming a go-to Hallmark holiday movie destination.

Here are some recent Hallmark movies that were filmed in NL

A college professor gains a guide dog that leads him to love.

My Christmas Guide

Image via Hallmark

Merry Mystery Christmas (2023) stars Eliza King as a reporter solving decor theft in St. John's.

Merry Mystery Christmas

Image via Hallmark

Everything Christmas (2023) features Cindy Busby falling for a local boy amidst a year-round Christmas town.

Everything Christmas

Image via Hallmark

The Dog Lover's Guide to Dating (2023) follows a man trying to win over his dream girl's dog with a local trainer's help.

The Dog Lover's Guide to Dating (2023)

Image via Hallmark

Newfoundland's picturesque snow, colorful buildings and friendly folks make it an ideal filming location.

Tax incentives and support from PictureNL also draw Hallmark to the province.

The Canadian government has invested heavily in Newfoundland's film industry, increasing Christmas movie production.

See the locations of Christmas in Notting Hill